The common statement I hear from clients is why they would want to run Google Adsense on their website when it basically provides links of competitors to be advertised on their own site, ultimately creating an opportunity for a visitor of your website to travel onto another site.
The answer is that Google pays you back for that click-through to another site. If you are speneding money on SEO for your website, Google Adwords, or any online advertising, set-up a Google Adsense account and put the ads on your page. Whatever money you get back from your Google Adsense can be put right back into your pocket, or put right back into your next months advertising costs.
Adsense can really pay and it is worth it. Most people visit a website and do not stay longer than a few minutes, unless they are truly looking for something. Make some money on random web searching!
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